Stand Out - Deluxe Brands Agency

Luxury Fashion Marketing:

VICTORIA’S SECRET DOMINATE THE LINGERIE MARKET WITH WOM (WORD OF MOUTH)

The Challenge

The stores are furnished in a welcoming and plush Victorian style, with lots of pink and black. Staff are friendly, helpful and apporoachable — and are always willing to give you fitting advice. Fitting rooms are luxurious and inviting, providing you with the utmost comfort while you try on lingerie.The end result — 67% of customers make a purchase after using the fitting room.

Victoria’s Secret dominates 35% of the lingerie market. Little girls dream of becoming Victoria’s Secret angels, and young women happily splurge on their Victoria’s Secret lingerie.

The Goal - Marketing Luxury

The Goal

VS wants to become the reference point for luxury fashion in the world.
Victoria’s Secret dominates 35% of the lingerie market. Victoria’s Secret knows that the secret (no pun intended) behind making customers buy is an unparalleled in-store experience. And that is where they place their marketing emphasis. Shopping in a VS store is a luxurious experience.

To discover the right Marketing SOLUTION
fill the form and get our free eBook

(This form is for only send a e-mail with e-book. Thank you)

Luxury Fashion Marketing:

VICTORIA’S SECRET DOMINATE THE LINGERIE MARKET WITH WOM (WORD OF MOUTH)

The Challenge

The stores are furnished in a welcoming and plush Victorian style, with lots of pink and black. Staff are friendly, helpful and apporoachable — and are always willing to give you fitting advice.Fitting rooms are luxurious and inviting, providing you with the utmost comfort while you try on lingerie. The end result — 67% of customers make a purchase after using the fitting room.

Victoria’s Secret dominates 35% of the lingerie market. Little girls dream of becoming Victoria’s Secret angels, and young women happily splurge on their Victoria’s Secret lingerie.

The Goal

VS wants to become the reference point for luxury fashion in the world.
Victoria’s Secret dominates 35% of the lingerie market. Victoria’s Secret knows that the secret (no pun intended) behind making customers buy is an unparalleled in-store experience. And that is where they place their marketing emphasis. Shopping in a VS store is a luxurious experience.

The Goal - Marketing Luxury

To discover the right Marketing SOLUTION fill the form and get our free eBook

(This form is for only send
a e-mail with e-book. Thank you)